alula爱羽乐继承百年品牌Aspen爱施健精髓，致力于婴幼儿奶粉行业的前进与发展，并矢志于创新和突破，哺育万千新生。以高品质的食物哺育珍贵的新生，是Aspen爱施健坚定的信仰和践行的准则。本次CBME育儿网有幸邀请到alula爱羽乐CEO John Woo先生，听听他对爱羽乐将来发展规划的介绍。

育儿网：As the world-wide leading dairy company, by acquiring Alula, what will be brought to Alula brand? And what is the expectation of Alula all over the world?

作为一家全球领先的乳品公司，通过收购爱羽乐品牌，会为爱羽乐带来怎样的变化？对于全球爱羽乐品牌的发展又会有怎样的期待？

John Woo：First of all, Lactalis has a big ambitious for Alula to become a well know global IMF brand.  As premium IMF brand, Lactalis will endeavor to develop Alula in more and more countries around the world.

首先，兰特黎斯全力致力于将爱羽乐培养成知名的全球婴幼儿配方奶粉品牌。作为一个高端婴幼儿配方奶粉品牌，兰特黎斯将会把爱羽乐带入全球更多市场。

Lactalis will continue investing in R&D for Alula. We have already started several very exciting innovations in development for Alula.  Innovation in IMF based on latest scientific research around breast milk and nutrition for babies and children.  Also, possibilities with organic, a2 protein, etc.

兰特黎斯将持续投入爱羽乐新品开发。我们已经着手开始了好几个新产品的开发项目，这些新产品都是基于最新的关于母乳、婴幼儿营养研究所进行的，同时也将进行关于有机，a2蛋白的产品开发。

We are also exploring product development for Alula in maybe baby supplement nutrition, nutrition for pregnant and lactating mums, etc.So, with Lactalis, Alula will have a bright future ahead.

我们也将在未来探索关于婴幼儿营养品、孕期哺乳期女性营养品的多个全新品类。因此，伴随着加入兰特黎斯，爱羽乐将会拥有光明的未来。

育儿网：We have already known about Alula IMF and 臻粹舒养配方, is there any new product Alula bring in for this CBME event? And can you introduce more about new product launch plan in future?

我们已经熟知爱羽乐婴幼儿配方奶粉以及臻粹舒养配方，那此次爱羽乐有没有为CBME带来新的产品？您能不能介绍一下未来又有哪些新产品上市计划？

John Woo：We are very pleased to launch our Alula formula for mums. We have developed an excellent product for mums to drink.  During pregnancy it is essential that mum have the best possible nutrition t for herself and for her baby.

我们非常高兴地带来爱羽乐妈妈配方奶粉。这是一款对于孕期哺乳期女性非常好的配方奶粉。在怀孕期间，给准妈妈和宝宝同时补充必要的营养是至关重要的。

Alula Mum milk is developed based on our R&D, and is a high-premium formula that offers mums and their baby comprehensive nutrition.

我们为这款新产品开始设计了全新的配方，能同时为准妈妈和宝宝补充全面的营养。

It contains all the necessary vitamins, minerals, DHA, rich content folic acid and prebiotics. To help mum’s gastro intestine health, we have 3 prebiotics, and this is the same as we use for our baby formula as these 3 prebiotics are really good for gut health for mums too.It rich contains iron and to support good iron absorption. And to support good iron absorption during pregnancy, Alula Mum contains lactoferrin. 

配方包括必要的维他命、矿物质、DHA，丰富叶酸及益儿元。3大益生元帮助准妈妈保护胃肠健康，这一点与我们的婴幼儿配方奶粉一致。在富含铁元素的同时，我们特别添加了乳铁蛋白，有助于在整个孕期更好的吸收铁。

Two very important factors we have considered for Alula:  1. first low fat.  Mums worry to gain too much weight and we have developed a low-fat mum milk, whilst proving a best possible nutrition with best possible ingredients.  And 2. good taste.  To drink one or two glasses each day, we think it is really important that the milk taste very nice and is easy to drink.  Therefore, we have selected high quality milk source from the South Island of New Zealand.  There the clean air and water and fresh grass produces excellent quality milk that has the light and fresh taste of fresh milk.

我们在开发这款产品的时候有两个考虑点，首先是低脂肪，其次是口感，每天需要喝1-2杯，口感相信是非常重要的。因此我们选择来自新西兰南岛的高品质奶源，纯净的空气、水与草带来的优质的牛奶，让我们的妈妈奶粉口碑新鲜清淡。

育儿网：What’s the vision of Alula brand in next 3 years in China?

未来3年爱羽乐在中国的愿景是什么？

John Woo：That parents know the importance of quality sleep for their baby, and that parents know that Alula can support baby high quality sleep. High quality sleep is essential for baby mental capability and physical growth.

几乎所有的父母都认可高质量的睡眠对宝宝的重要性，他们也知道爱羽乐能帮助提升宝宝睡眠质量。优质睡眠对于宝宝的大脑发育及身体发育都至关重要。

Through our strong R&D we will bring more and more products to the Chinese family.  First for the baby. Then for the mum and step by step also nutrition and health products for adult and even seniors.

基于市场研究，我们将为中国消费者带来更多的产品，不仅是宝宝，也包括提供给妈妈的营养品及保健品，甚至未来可能涉及的老年人健康品等。

My vision is that Alula will become a well know and highly respected brands, that parents really trust and like very much.That our Alula partners, including MBS and distributors, are working closely together with us in a win-win business model for long term cooperation. For success in China everyone needs partners to work closely together and achieve a common goal for mutual benefit.

我们的期望是是爱羽乐可以成为一个消费者喜欢并信赖的知名品牌。我们的合作伙伴，包括经销商及零售商，我们将始终紧密合作，长期共赢，共同朝着一致的目标努力。